100 Wardour St will open this week, so it’s a good time to rejig your interest in this great all-in-one venue. It’s getting a lot of worthwhile attention for demonstrating that there’s a lot more to the site than just its street name and number — 100 Wardour St will play tribute to the diverse, creative and eccentric Soho surroundings and reinvent the site as a restaurant, bar and club.
It was the venue for The Rolling Stones’ performances and hosted gigs for Fleetwood Mac and Jimi Hendrix, and following on from that known as Floridita and Carom. So this latest incarnation from D&D has got quite the expectations to live up to — and we reckon they’ve got the goods to do so. Situated on the ground floor will be 100 Wardour Lounge — an all-day restaurant and bar where you can grab your coffee and croissant (or “Homemade Quinoa Granola”) in the AM, utilise the WiFi and then once you’ve had enough at the office, return in the PM for a cocktail or glass of vino with your colleagues.
If things get a little cray-cray and you all fancy some music and a few more drinks, head down to the basement to 100 Wardour Club. A restaurant, bar and live music venue, 100 Wardour Club will be open from 5pm through to 3am — and even serve food until 2am, one of the few venues in the West End to do so. This is a draw card for us who love a drunken snack.
Speaking of food, at the helm of the kitchen is executive chef Liam Smith-Laing who has crafted a menu with simple, fresh food that’s designed to share, and inspired by the flavours of the Mediterranean (think “Cauliflower Tabouleh” and “Seabass Ceviche”). Moreover, similar cooking techniques will be applied with an open robata grill and a Josper oven relying on hot coals to help prepare those delicious “Grilled Queen Scallops”, “Marinated Basque beef” or the “Japanese style grilled eel”. Signature big dishes, such as the “Whole Shoulder of Suckling Pig” and the “Galician ribeye on the bone” sound as though serious drooling will ensue post
Of course it’s time to mention what you’ll be drinking with said meals: the cocktail list has been curated by Stuart Finlay who’s CV includes the iconic MGM Grand Las Vegas, so expect nothing less than adventurous.
The space has been designed by Russell Sage Studios, so the sophisticated yet relaxed feel exemplifies their intentions to make it a place whereby you can chill out from early morning right through to evening —and this is precisely what us Londoner’s are increasingly looking for in a place.
It’s eclectic, colourful — and with a cover of up to 870 for events, 100 Wardour St is going to be fun.
100 Wardour St, Soho, London W1F 0TN
100 Wardour Lounge – Open from 8am till late seven days a week
100 Wardour Club – Open Tuesday to Wednesday 5pm to 2am; Thursday to Saturday 5pm to 3am